A picture is worth a thousand words

Right. This is probably the most used expression / adage in the communication world.

While I was sitting in a meeting with a prospect (or should I say a customer?), all of the sudden it became very clear to her what GetSmily was about. A good old piece of paper and a pen and … bam ! here you go.

This is what GetSmily is all about“, said Anne-Françoise Piette, one of the most renown marketer in Belgium.

She literally drew it in a matter of seconds with some low tech devices. She also accepted to share her vision of our product with you all. Nice picture that tells (much more than) a thousand words.


So in a few words:

GetSmily helps companies to measure their customers’ emotions.

The good news is : UITP.org has been using our technology since.

Do you want to draw a sketch for us? Feel free to to that.

David is an entrepreneur and a digital marketing professional with 17+ years’ experience. He owns an Executive MBA from the Louvain School of Management. He also gives lectures in Belgian business schools.

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