Web Summit 2014

We are going to Dublin in November to attend Web Summit 2014. We attended it last year and it has been a great moment for both David and I (David too ;)). This year, we will try to break through the clutter there by participating in a lot of their initiatives. One of them is Web Summit People’s Stage. We will apply and might ask our community to support our application (in the coming days).

Here is the content of our application form that will eventually be picked up by the crowd.

Title of our Talk

Rely on emotions to generate value

Description of our Talk:

Emotions are at the core of human behaviours. Capturing them, analysing them and understanding them might transform the way companies interact with their audiences in a broad perspective : customers, partners, stakeholders, etc. Through the Emolytics and the Emoscore, GetSmily offers a simple, yet complete, software suite to marketers who ambition to extract value from each interactions they have with their audiences in order to improve their mutual understanding and act on their performance metrics such as conversion rates, customer loyalty, attention span and more.

How do you feel about that?

David is an entrepreneur and a digital marketing professional with 17+ years’ experience. He owns an Executive MBA from the Louvain School of Management. He also gives lectures in Belgian business schools.

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